何谓全面质量管理?试述实施全面质量管理的主要成效。
(1)定义:一个组织以质量为中心,以全员参与为基础,目的在于通过让顾客满意和本组织所有成员及社会收益而达到长期成功的管理途径。(2)①高质量是全面质量管理最直接的成效; ②高质量意味着更低的成本:③高质量会带来更高的收益:④为组织造就忠诚的顾客:⑤为组织造就活性化的雇员。
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