Passage 3
Wal-Mart's online experience is proof that success in the brick and mortar world doesn't create corresponding success in e-commerce.
Offline, Wal-Mart is sprawling giant, the world's largest retailer. Its US stores number 3,300 and it

Passage 3
Wal-Mart's online experience is proof that success in the brick and mortar world doesn't create corresponding success in e-commerce.
Offline, Wal-Mart is sprawling giant, the world's largest retailer. Its US stores number 3,300 and it employs more than one million warkers, which means about one out of every 300 Americans is Wal-Mart employee.
Wal-Mart's dominant place in offtine retail might be expected to provide it with top dog e-commerce status. But analysts say Walrart com is distinetly hack of the pack in terms of total online sales. Wal-Mart's offline retail success isn't replicated online because, says Spieler, "that's not where thcir customer base is. "She notes the typieal online shopper is a very different creature than the typical Wal-Mart customer "People who sbop at Wal-Mart like to go to the store,"she says, "Wal-Mart caters more to people with large families and people who aren't in much of a hurry.
18.What is the meaning of "brick and mortar world"?

A.厂房

B.瓦片和泥浆

C.实体店

D.网店

正确答案是C